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Pop up Store Design

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Brand : Serendipity

Suggestion

  • 25-35 office lady：show out for fun/good-looking  photos

  • Lnteresting design can cause them to come and take photos/buy our products（propaganda）：new brand low visibility

  • Pop up store ：limited products

  • Open a webpage/facebook/app（social internet/media） for pop up store：e.g .people can use the app to find products they want in the pop up store.（p.20）

  • Social media+digital （p.28）：customers can use the QR code to view the dressing effect and clothing information of the clothes

  • Digital：virtual dressing room

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