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Pop up Store Design

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Brand : Serendipity

Suggestion

  • 25-35 office lady:show out for fun/good-looking  photos

  • Lnteresting design can cause them to come and take photos/buy our products(propaganda):new brand low visibility

  • Pop up store :limited products

  • Open a webpage/facebook/app(social internet/media) for pop up store:e.g .people can use the app to find products they want in the pop up store.(p.20)

  • Social media+digital (p.28):customers can use the QR code to view the dressing effect and clothing information of the clothes

  • Digital:virtual dressing room

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